Tuesday, August 17, 2021
HomebloggingDay 1: Ultimate Blogger Blueprint - 37 Reasons to Start a Blog


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Day 1: Ultimate Blogger Blueprint – 37 Reasons to Start a Blog

Day 1: Reasons You Need to Start a Blog 
Day 2: Choosing The Perfect Niche
Day 3: Killer Keywords and the Secrets of Search Intent
Day 4: How to Build Your Audience
Day 5: How Successful Blogs Make Money

Let’s be honest; you want to create a money-making blog that provides you with the freedom to do what you want. 

And in this world, freedom = money, right?

Can we get rid of the notion that it’s wrong to focus on making money? 

This blog focuses on breaking down the idea that trying to make money is wrong or that it’s a socially unacceptable goal compared to “finding your passion,” for example.

I’m always asking myself, why doesn’t society teach us how to make, save or invest money at school. 

Maybe it’s because the elites want to keep it that way. Perhaps it’s a form of social control…

But, tempting as it is to speculate, this course isn’t about conspiracy theories. It’s about starting a money-making blog. And I’m glad we can both agree that’s a good motivation to have.

From Day 1, I knew that I wanted to create a money-making blog.

Start a side hustle. Image credit: Garrhet Sampson
Start a side hustle. Image credit: Garrhet Sampson

I just needed a regular income that would give me the freedom to say “thanks, but no thanks” to my boss, which is almost precisely what happened when I walked out of the office for good. 

Sure, you can be passionate, but starting your blog should always have the underlying goal of making money at its heart. 

After all, you don’t want to create a money-losing blog, and if you’re not focussing on what your readers, your audience, want, then that’s what could happen. 

That’s why your number 1 reason for starting a blog should be to make money by meeting the online needs of your audience and the niche that will enable you to do that. 

We’ll get into choosing the perfect niche in tomorrow’s lesson. 

Reasons to Start a Blog

Let’s take a closer look at some of the other fantastic reasons why starting a blog could be a life-changing decision for you. 

Create Freedom in Your Life

In a regular office job, you have to go to precisely the same office building every day, sit at the same desk and, for the most part, do the same repetitive tasks each day for years on end.

I know because I did this for many years. 

Part of the difficulty of breaking out of that cycle is that you can become institutionalized. 

When you work in a job or sector that you dislike, in a way, you’re living your own version of The Shawshank Redemption. 

Ok, ok, it’s not quite that bad! But the freedom to do what you want is not available. 

Freedom is a broad term, and freedom looks very different for different people. For you, it might be exploring a new country, going for a hike whenever you want, invading England or simply having the time to get lost in a good book on a rainy Tuesday afternoon.

For me, it simply means being able to do what I choose. I want to work; I just don’t want to be told what to do by a boss who knows less than I do. And trust me, that’s not saying very much!

Whatever freedom looks like you for, creating a money-making blog will help you get there faster.

Gain Expertise and Build an Audience

I wouldn’t call myself an expert in, well, anything.

But I guess you could say that I’m willing to try something new and determined to learn. 

You see, you don’t need to be an expert. When you start your blog, gaining expertise is simply another way to describe gaining experience.

If you’ve done it, I guarantee there will be others who want to learn from your experience. 

It doesn’t matter if you’re not the most expert blogger out there in your particular niche. Like all things in life, there will always be someone else who has a different skill-set and point of view to yours. 

When you start blogging, you’ll begin building your experience from Day 1. 

You can speed things up by learning from some of the most successful bloggers out there who have created some amazing courses to learn from. I’ve highlighted the best ones from my research on this blog so be sure to check out the courses section in my Blogging Kit. 

There are thousands of blogging courses available online. Trust me; I’ve done a lot of research! 

The four courses highlighted in this section are the best in class and cover setting up your blogging framework, SEO, Pinterest, and Affiliate Marketing (affiliate links).

I have bought and completed all of these courses and can thoroughly recommend them. 

If you do decide to invest in these courses, my top tip is to stagger it. Don’t try to do everything at once; there’s a lot of new information to learn, and you don’t want to be overwhelmed.  

Inspire and Add Value for your Blog Readers

The most potent and effective way to make money blogging is to add value to your readers’ lives. 

That might sound like a reasonably grand claim to make. 

But if your readers are struggling to find the answer to their problem (aka their search query) and your perfectly crafted post provides the in-depth and tailored solution to their search query, then you’ve undoubtedly changed their life.

Say, for instance, you run a personal finance blog, and you write a blog about how to manage debt before it gets out of control. 

You pepper that blog with insights from your own experience, strategies that will help, and an inspirational account of how you got on top of your debt. 

Well, your reader will feel motivated; they’ll realize they are not alone, and they will even have the tools to get out of a debt hole, which, speaking from experience, can be one of the worst places to be.  

Whether you change the life of 1 person or 100,000 people, the inspirational value you can add can be one of the most potent effects of blogging.

Improve Your Writing Skills and Increase Your Confidence

I love writing. 

It’s a measured and considered form of communication, and, as someone with Aspergers, that suits me just right. 

Writing gives you the chance to be creative and expressive at the same time, without the fear of being shouted down or interrupted. 

My blog, my rules 😉

But it wasn’t always like this. My writing used to suck. 

I’m not kidding! I ignored my Grammar, and sometimes that altered the meaning of what I wanted to convey. 

Grammarly is an excellent tool for correcting your grammar. It doesn’t always get things right, but it forces you to go back through your writing and speeds up the proofing process so you can get it done in minutes rather than hours. 

However, the most significant increase in your writing skills and confidence will, as with all things we learn, come from trial and error. 

In other words: practice makes perfect. 

Blogging is a beautiful way to write because you instantly connect with your readers, which you just don’t get in other forms of writing. And trust me, they will let you know what works and what doesn’t.

If you’re willing to learn and be open to new ideas, then improving your writing through regular blogging might just be for you.  

Develop Your Own Unrestricted Online Presence

I’ll be honest with you; I’m not the biggest user of social media. 

I like Pinterest because it works more like a visual search engine and Instagram for inspiration on food, fitness, and design. But everything else, I can take it or leave it. 

It’s probably got something to do with the fact that our social media accounts operate on someone else’s platform. No matter how successful you are, you’ll permanently be restricted to the terms and conditions of that platform. 

When you own a blog, you own the platform. 

You have complete control over pretty much everything, which means when it comes to SEO (Search Engine Optimisation), advertising, affiliate marketing, sponsorships, content, audiences, customers, and branding, you’re in charge. Period. 

Create Brand Partnerships with Companies You Respect

Are you thinking about starting a travel blog?

Perhaps food is your thing?

Did you know thousands of companies want to partner with successful blogs to promote their brands?

Once you’ve got decent traffic levels, you’ll be surprised at the number of brands and companies that would like to work with you. 

From hotels providing free accommodation to restaurants giving you free food in exchange for reviews and, if you’re successful, even paying you for your work, the opportunities are endless. Which makes the potential to partner with huge brands one of the best reasons to start a blog.

The Chance To Get Creative and Learn New Skills

Blogging isn’t all about money. It’s also about writing, design, creativity, and flair. 

Reasons to start a blog: make an extra $500 from home

When you start a blog, you produce content that allows you to learn because if you don’t, your blog won’t evolve. 

When you hit the publish button on your content, you’re not only sending out your carefully crafted words into the vastness of the internet; you’re using your creativity in thousands of different ways. From imagery, layout design, font selection, marketing, content ideas, and email updates… the chances to express your creativity are endless.

And all of this means you have to learn new skills. Graphic design, SEO, writing good copy… these are all the fundamentals of good blog design and content. 

If you’re keen to get started, head over to the courses section of my Blogging Toolkit.

But don’t try to do these four courses at once. There’s a lot to learn, and you don’t want to overwhelm yourself.  

Starting A Blog Is Cheap: Anyone Can Do it

I’ll be honest my current monthly blog expenses are around $100 per month, but that’s because I have costs and subscriptions to Canva, Tailwindapp, GreenGeeks Hosting, Grammarly, and some other tools.

However, all of those tools, except hosting, are optional. You don’t need them to start a blog; I just find them helpful in running a blog. 

For example, both Canva and Grammarly have free options, which are great to start with. 

And in terms of hosting? It’s one of your cheapest expenses.  

GreenGeeks is currently offering a special 75% discount on its regular price which means your hosting will cost you $2.49 per month. 

So when you’re thinking about reasons to start a blog hosting expenses should not be something that’s stopping you.

Pro tip: I  think GreenGeeks is a great environmentally responsible option as they literally suck carbon out of the atmosphere by being 300% carbon negative. 

Whichever hosting provider you sign up to make sure when it comes to your renewal, ask them to provide a discount against their price up-lift. That way, you can make sure you’re still getting the best value for money.  

Create a Scalable Passive Source of Income

This is the secret sauce of blogging which makes it so attractive to people like you and me. 

There are two specific reasons why blogging can be such a great way to make money. Firstly, blogging can create a primarily passive source of income. 

It’s not entirely passive because blogging is hard work. But once you’ve created a blog post that is effectively monetized through affiliate links, OR you’ve partnered with Mediavine and run ads on your blog, you’ve potentially got a source of income that could last for years with very little further work required.

Improves Your Mental Wellbeing

Blogging gives me focus. It’s also pretty closely connected to me quitting the corporate rat race for good. And as far as reasons to start a blog go, that’s a pretty good one!

Reasons to start a blog: improves your mental wellbeing

For these two reasons, it has massively improved my mental well-being. 

I’ve been “between jobs” before, but I struggled because I had nothing to aim towards or look forward to, except endless rounds of rejection. 

When you start a blog, you have so much to do. There’s never a dull moment. And if you’re not careful, you could even find yourself being too busy!

But it doesn’t carry the same stresses and strains that an office job does. For a start, you’re only accountable to yourself. This means how well you do is, well, entirely up to you. 

Growing your blog will give you focus and something to look forward to without all of the negatives that come with the corporate world. 

And if you’re not quite ready to quit your job, it will give you the motivation to keep aiming for that goal.

Builds Your Social Connections

Believe it or not, blogging is surprisingly social, and we bloggers are a pretty friendly bunch. 

You're never alone. Image credit: Youssef Naddam
Unsplash. Image credit: Youssef Naddam.

When I first started blogging, I was reluctant to contact other bloggers because I thought of it as a competitive sector – after all, we’re all trying to make money online, right?

I soon realized that although bloggers want their work to stand out to other bloggers, they want to help and try to give you a leg up. 

When bloggers find success, they want to help others achieve it and trust the internet is a prominent place; there’s room for everyone!

Allows You To Work Anywhere in the World

One of the most attractive reasons to start a blog is the appeal of being a Digital Nomad.

This is essentially someone who lives nomadically, traveling the world and using the internet to earn a living. 

As a blogger, you are free from a physical place of work. As long as you have a decent internet connection, and of course, your laptop, you work from anywhere in the world. 

So next time you’re fantasizing about lying about on a tropical island all day, remember that blogging could be the job that takes you there. 

Gives You The Chance To Enjoy Your Work

Let’s be honest there are not many people in the world who can say they genuinely enjoy their work.

If you were passionate about work, would you be reading this guide? 😉

Blogging is not easy; it is hard work, but it’s enjoyable for all of the reasons I’ve listed above, including the Number 1 reason you should start a blog: to create freedom in your life. 

Remember I said that freedom looks like different things for different people? Regardless of what freedom looks like for you, it all comes down to having the ability to choose.   

But let’s make sure we keep things real:

  • Blogging is not a get rich scheme
  • Blogging is hard work and takes time and perseverance.

To recap, and to throw in a few more for good measure, here’s the extended list of reasons to start a blog.

  • In the words of Braveheart…. Freedom!
  • Money, money, money money…. money
  • Say Hasta La Vista to the corporate world for good
  • Create passive income that you can SCALE
  • Improve your mental wellbeing
  • Start a new blog regardless of your background
  • Become an awesome writer
  • Build your expertise in your chosen subject
  • Increase your creativity
  • Be your own boss
  • Be part of an online blogging community
  • Learn new skills
  • Educate yourself
  • Increases confidence
  • Develops self-motivation
  • Attract an audience
  • Establish your authority
  • Build rapport with your readers
  • Tell your personal story
  • Create new opportunities
  • Develop your tech skills
  • Market your business
  • Confront your fears
  • Build a brand
  • For personal self-development
  • Because it’s fun!

So What’s Stopping You?

Do these reasons to start a blog make sense to you?

Do you want to inspire others while learning new things?

Would you like to create financial freedom in your life by starting a money-making blog?

Whatever your reasons to start a blog are, you should take the time to write them down. So grab a pen and piece of paper, or open a new document on your laptop and get scribbling!

Be completely honest with yourself; if you just want to make money, that’s fine. It’s a good reason to have, but you’ll have to take into account why people would like to read your blog and make sure that they overlap with your motivations. 

Any questions, hit reply. Otherwise, I’ll see you in the next lesson 😉

PS: Want to get started now? Head over to my Free Step-by-Step Guide here, which shows you the seven easy steps to creating your blog. You can jump to the technical stuff by clicking on the 7 Easy Steps button and remember to register with GreenGeeks to get your 75% discount on hosting.     

▶︎ hey, I’m Tom

I’m here to help you sort out your finances, make money online, start your own blog, build freedom and literally walk to the beat of your own drum.

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